Dashboard / Candidate

Divya Iyer

Placed in Senior Product Manager by best fit (no role stated; scored higher on this rubric) · 18_divya_iyer.pdf

Private: squad_4@pg27.mesaschool.co · no phone found

Applied-role score

36/100

#11 of 16 SPM applicants

PM score

34/100

SPM score

36/100

Current status

Analysed

Below shortlist (AI suggestion)

Your decision

Why they fit

Problem -> Change -> Business/Operational Result 20%
The candidate provides multiple clear examples where their direct interventions led to measurable operational and business improvements. Quantified metrics in checkout success, conversion rates, and lead conversion demonstrate direct links from changes to results.

Where they fall short

Independent Decision Ownership −24 pts
The CV shows standard product management responsibilities such as managing lifecycles and launching features, but provides no evidence of independent decision ownership. There is no mention of consequential trade-offs made under uncertainty without senior guidance.
Evidence-Led Prioritisation and Reversal −12 pts
The CV shows data-led prioritization and backlog adjustment via competitor research and A/B testing. However, it lacks any example of reversing or materially altering an earlier direction based on new evidence.
Creates Systems Others Run −12 pts
Evidence for this criterion is not present in the CV. The candidate developed reusable documentation frameworks that cut reporting effort and conducted workshops to drive data adoption. While this demonstrates building reusable artifacts, there is limited evidence showing that these systems were embedded as standard team operating rhythms sustained by others. [Score capped at 1: no supporting quote could be verified in the CV.]

Rubric breakdown: PM

SPM (applied)PM

Criterion	Weight	Score	Weighted	AI reasoning	Evidence from CV
Problem -> Change -> Result	25%	2/5	10.0/25	The CV shows actions linked to measurable outcomes such as boosting checkout success by 35% and reducing portfolio reporting effort by 20%. However, it only states the solutions and metrics without describing the concrete problem, friction, or root cause that triggered the change.	“Spearheaded IRCTC Merchant Android POS App launch, improving operational workflows for 1,000+ caterers; integrated Cashfree gateway boosting checkout success by 35%.” 1 AI quote(s) discarded: not found verbatim in CV
Evidence-Led Decisions	20%	2/5	8.0/20	The candidate reports influencing roadmap priorities through competitor research and utilizing A/B testing strategies. However, there is no detailed narrative of a specific decision being changed, stopped, or prioritized based on operational data or feedback, nor what happened as a direct consequence of that decision.	“Identified 2 new market opportunities via competitor research, directly influencing product roadmap priorities and product vision.” “Launched POWER-5 e-commerce initiative increasing AOV by 25%; A/B testing strategies improved conversion rates by 22%.”
Builds Repeatable Ways of Working	20%	3/5	12.0/20	The candidate created reusable documentation frameworks that reduced portfolio reporting effort by 20% and instituted KPI-driven iteration reviews. This shows the creation of repeatable operating methods with measurable results, though explicit details on widespread organizational adoption are limited.	“Improved sprint velocity by 10% through KPI-driven iteration reviews, strengthening product lifecycle management and development efficiency.” 1 AI quote(s) discarded: not found verbatim in CV
Carries Ambiguous Problems Through to Closure	20%	1/5	4.0/20	The CV mentions cross-functional alignment and stabilizing transaction rates, but only offers indirect evidence of standard PM duties rather than driving an ambiguous, messy problem or escalation through to closure with follow-up.	“Managed full product lifecycle for Retailer Portal & SnapOrder, impacting 5,000+ SMBs across APAC; stabilized Razorpay to 99%+ transaction success rate.” “Defined PRDs, user stories, and backlog priorities using Agile to align cross-functional teams across engineering, sales, and operations.”
Gets to the Source Before Designing the Fix	15%	0/5	0.0/15	Evidence is not present in the CV. While competitor benchmarking and general analytics are mentioned, there are no examples of directly interviewing, observing, or working alongside users to discover insights that reshaped a fix.	Evidence not present in the CV.
Total	100%		34	The candidate demonstrates solid execution and metric-driven delivery across fintech and SaaS, including clear evidence of building reusable documentation frameworks and review processes. However, the profile lacks evidence of firsthand user discovery, documented problem-to-fix context, and examples of navigating complex, ambiguous issues through to full resolution.

Scoring scale

0: No evidence in the CV
1: Indirect or participation-only evidence
2: Partial: some elements of the description, weak link to outcome
3: One clear example matching the description
4: Clear example with a visible result, candidate's own action linked to it
5: Repeated, strong examples fully matching the description, with results

Weighted contribution = score ÷ 5 × weight. Every quote is checked against the CV text; if none can be verified, the score is capped at 1.

Evidence

Verified CV quotes used (SPM rubric)

“Defined PRDs, user stories, and backlog priorities using Agile to align cross-functional teams across engineering, sales, and operations.” · Independent Decision Ownership
“Spearheaded IRCTC Merchant Android POS App launch, improving operational workflows for 1,000+ caterers; integrated Cashfree gateway boosting checkout success by 35%.” · Problem -> Change -> Business/Operational Result
“Launched POWER-5 e-commerce initiative increasing AOV by 25%; A/B testing strategies improved conversion rates by 22%.” · Problem -> Change -> Business/Operational Result
“Scaled Axis Bank Digital Dukaan (B2B SaaS) merchant engagement by 150% in 6 months; CRM redesign boosted lead conversion by 40%.” · Problem -> Change -> Business/Operational Result
“Identified 2 new market opportunities via competitor research, directly influencing product roadmap priorities and product vision.” · Evidence-Led Prioritisation and Reversal
“Launched POWER-5 e-commerce initiative increasing AOV by 25%; A/B testing strategies improved conversion rates by 22%.” · Evidence-Led Prioritisation and Reversal
“Managed full product lifecycle for Retailer Portal & SnapOrder, impacting 5,000+ SMBs across APAC; stabilized Razorpay to 99%+ transaction success rate.” · Multi-Party Resolution Under Pressure

Outcomes stated in the CV

Drove 25%+ revenue growth and scaled platforms to 5,000+ SMBs across APAC.
Stabilized Razorpay to 99%+ transaction success rate for Retailer Portal & SnapOrder.
Boosted checkout success by 35% via Cashfree gateway integration for IRCTC Merchant Android POS App.
Increased AOV by 25% and improved conversion rates by 22% through POWER-5 e-commerce initiative and A/B testing.
Improved product discovery accuracy by 40% for retail users by building and maintaining a 200,000+ SKU catalog.
Scaled Axis Bank Digital Dukaan merchant engagement by 150% in 6 months and boosted lead conversion by 40% via CRM redesign.
Improved sprint velocity by 10% through KPI-driven iteration reviews at Capgemini.
Reduced portfolio reporting effort by 20% by establishing reusable documentation frameworks.

Anonymised CV (exactly what the AI saw)

Bangalore, India — — — [PROFILE URL REDACTED]
PROFESSIONAL SUMMARY
Results-driven Product Manager with 4+ years of experience in fintech, retail-tech, and B2B SaaS. Proven track
record of leading end-to-end product lifecycle management, driving 25%+ revenue growth, and scaling platforms to 5,000+
SMBs across APAC. Adept at translating business strategy into actionable roadmaps, leveraging data analytics and AI, and
aligning cross-functional teams. Skilled in Agile, Go-to-Market strategy, and stakeholder management across engineering,
sales, and operations.
WORK EXPERIENCE
Capgemini | Consultant Jun 2024 – Oct 2024
Bangalore, India
• Improved sprint velocity by 10% through KPI-driven iteration reviews, strengthening product lifecycle management and
development efficiency.
• Reduced portfolio reporting effort by 20% by building reusable documentation frameworks, enabling continuous improve-
ment.
• Identified 2 new market opportunities via competitor research, directly influencing product roadmap priorities and
product vision.
• Led analytics adoption workshops with 30+ stakeholders, driving data-informed decision-making and customer experi-
ence improvements.
Snapbizz Cloudtech Pvt Ltd | Associate Product Manager Sep 2021 – Jun 2024
Bangalore, India
• Managed full product lifecycle for Retailer Portal & SnapOrder, impacting 5,000+ SMBs across APAC; stabilized
Razorpay to 99%+ transaction success rate.
• Spearheaded IRCTC Merchant Android POS App launch, improving operational workflows for 1,000+ caterers;
integrated Cashfree gateway boosting checkout success by 35%.
• Launched POWER-5 e-commerce initiative increasing AOV by 25%; A/B testing strategies improved conversion
rates by 22%.
• Built and maintained 200,000+ SKU catalog, improving product discovery accuracy by 40% for retail users.
• Scaled Axis Bank Digital Dukaan (B2B SaaS) merchant engagement by 150% in 6 months; CRM redesign boosted
lead conversion by 40%.
• Defined PRDs, user stories, and backlog priorities using Agile to align cross-functional teams across engineering, sales,
and operations.
Snapbizz Cloudtech Pvt Ltd | Product Coordinator | Trainee Sep 2019 – Aug 2021
Bangalore, India
• Benchmarked competitor features to enhance pricing & inventory UX; produced client reports contributing to multiple
enterprise deal closures.
• Contributed to backlog grooming, sprint planning, and developed dashboards for product and financial performance
tracking.
CORE SKILLS & TECHNOLOGIES
Product Product Lifecycle Management, Roadmap Planning, Go-to-Market Strategy, PRD Writing,
User Stories, A/B Testing, Voice of Customer, Agile/Scrum, Backlog Prioritization, KPI Definition
Technical SQL, AWS, REST APIs (Postman), GitHub, Figma (Wireframing & UX), Mobile App (Android POS)
Analytics Data Analysis, Performance Monitoring, Revenue & GM Tracking, Trend Identification, AI Tools
(Google AI Studio, Perplexity, Claude, Notion AI, Gamma)
Business Stakeholder Management, Cross-functional Collaboration, Sales Enablement, CRM,
Financial Acumen, Cost Optimization, Market Research
Tools Jira, Confluence, Figma, Postman, SQL, DBeaver, Freshdesk, Zoho Desk, Canva, MS Excel
EDUCATION
S.G. Balekundri Institute of Technology | B.E., Computer Science & Engineering 2014 – 2018
KLE Polytechnic | Diploma, Computer Science 2010 – 2013
[CANDIDATE] IYERDivya [CANDIDATE]
[EMAIL REDACTED]+91 98461 7203598461 72035 [CANDIDATE]-[CANDIDATE]-pm

Redacted: name ×4, email ×1, profile url ×1

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Audit trail (3)

9/29/2026, 11:36:01 AMsystemanalysis completed{"PM_score":34,"SPM_score":36}
9/29/2026, 11:36:01 AMsystemrole assigned best fit{"role":"SPM","PM_score":34,"SPM_score":36}
9/29/2026, 11:29:31 AMsystemcv ingested{"file":"18_divya_iyer.pdf","role":"AUTO","redactions":{"name":4,"email":1,"profile_url":1},"name_detected":true}